What is Atmos, and more importantly
why should it matter to you?
Atmos provides a whole new way of mixing.
When mixing in Atmos we use special software paired with a 14-speaker system that models how we as humans hear in 3D space. Then, we are able to place the sound as an object anywhere in the room. Things like a feeling of closeness or distance, the physical size of the sound, or even placements like above and behind you are as simple as dragging an object in the software where you want it to be. This allows for whole new worlds of creativity as well as incredible clarity between individual sounds and a much more pleasing and natural blending together of the music.
How do I listen back to these new Atmos files?
There are many different ways of experiencing an Atmos mix currently. The majority of new devices like headphones, laptops, iPads, soundbars, and even some new cars come setup ready to play Atmos mixes. For example, if you use Apple Music and AirPods then Apple has already turned on listening in Dolby Atmos as standard.
However, when it comes to older or more traditional stereo speaker setups, there are still some options if you want the Atmos experience. We are able to provide an in-between option called a binaural Atmos mix. With a binaural mix you’re still getting many of the same benefits of Atmos mixing technology, however, what gets delivered at the end of the day is a standard stereo .WAV file. You can upload it to any streaming service, or even post it straight to social media without any extra steps. With this, everyone will have the same excellent listening experience and they won’t even know anything is different. All they’ll know is that it sounds great.
Both are great options, with strengths and weaknesses. I’m happy to discuss what might be the best options for you and your audience.